Creative Packaging
It's what you need to set you ahead of the competition.
Creative & Marketing
We manage a wide-range of creative engagements, helping our clients develop an Internet strategy plan to define frameworks and project goals, specify technical requirements and budget dedicated to online marketing, enable social media campaigns, strengthen brand and optimize experience design. An Internet strategy plan serves as a blueprint, aligning your specific needs to the most capable and best fitting technology service providers. We provide thought leadership and expert guidance across the following creative service areas.
Digital Marketing Strategy & Advanced Campaign Management
- Social marketing
- Mobile marketing
- Viral campaigns
- Microblogs and Presence apps: Twitter, Pownce
- Social networking: Facebook, LinkedIn
- Photo sharing: Flickr and Zooomr
- Search engine optimization (SEO)
- Organic SEO, linking strategies & conversion optimization
- Paid search (PPC, CPC, CPA, paid inclusion and shopping search feeds)
Identity & Online Brand Strategy
- Internet brand assessment to gain competitive intelligence
- Identity and brand development, positioning and awareness
- Protecting and monitoring your brand reputation on the Internet
- Logotype and visual identity systems
- Integrated corporate communications, collateral, print, packaging
- Icons and info graphics to enhance brand
- Distinctive and flexible photography
- Social sharing features built into web sites
- Extend the brand experience to mobile
Information Architecture, Experience Design & Usability
- User workflow and user scenarios
- Improving usability and end-user experience
- Wireframes and prototyping
- User-centered navigation and functionality
- Design specifications and requirements
- Interface development
- Interactive design and multimedia
- Modern, modular, semantic CSS layout
Web Property Development
- Move to a software as a service (SaaS) model
- Build in the cloud on infrastructure and platform as a service (IaaS, PaaS)
- APIs, multi-platform and service integration
- Intelligently architected websites (XHTML, CSS, W3C compliant)
- Hybrid Flash / javascript / XHTML website development
- Video platforms, video players and Internet TV channels
- E-commerce, mobile commerce and video commerce
- Micro sites, widgets, distributed applications
- Blogs: Wordpress, TypePad, Blogger
- Website optimization and accessibility
- Analytics and reporting
